The Port of Seattle has made epic strides in their environmental and sustainability efforts. To create more awareness around these achievements, we created a hero video to inspire locals to learn more, along with billboards to ladder up to their “Sea Change” campaign. This was an important project for me to lead because it required more execution and project management as opposed to creative ideation only.
YouTube video with cutdowns for social (available upon request).
Two billboards placed between the airport and Seattle to amplify Port of Seattle’s sustainability efforts. Placement is everything.