The pandemic changed how we worked—digital communication and collaboration were more important than ever. Our agency worked to reposition how Teams showed up on social. To better relate to workers who were suddenly adapting to the new office—their homes.
We launched Teams on Instagram in April 2021 and continued to create content that educated, entertained, and engaged. I’ve worked on messaging and positioning frameworks (not shown for NDA), scripted videos, and more.
Here are just a few examples of the content I’ve written.
I wrote a number of case studies for social—keeping them snackable and engaging.
I wrote the song we used in this post (and did my best 80's hair swing).
Bite-sized content to explain features and new tools.
A fun tribute to May the Fourth (be with you).